Top 5 Health and Fitness iOS Apps in Nigeria: Q4 2023 Performance

In the fourth quarter of 2023, the top 5 health and fitness iOS apps in Nigeria showcased varied performance trends in terms of weekly downloads, revenue, and active users, as reported by Sensor Tower.

Flo Period & Pregnancy Tracker saw a steady climb in weekly revenue, starting from around $830 and peaking at approximately $1.4K by mid-December. The app's weekly downloads fluctuated between 2.1K and 3K, with active users averaging around 75K to 78K throughout the quarter.

JustFit: Lazy Workout & Fit experienced a significant drop in weekly downloads early in the quarter, going from 5.2K to under 800 by mid-October, before stabilizing around 400-700 towards the end. Revenue also saw a decline, starting at $1.1K and falling to as low as $100, before recovering slightly to around $450 in the last week of December. Active users mirrored this trend, peaking at 4.9K initially and then dropping to about 1.1K.

ShutEye®: Sleep Tracker, Sound had an impressive spike in weekly downloads in mid-November, reaching over 4.5K, and another peak at 3.3K in the final week of December. Revenue followed a similar pattern, increasing from $50 to over $370 by the end of November. Active user numbers also surged, peaking at 4.4K in late November.

BodyFast: Intermittent Fasting maintained a consistent download rate, generally hovering between 300 and 900 weekly downloads. Revenue saw a notable increase in early December, jumping from around $100 to over $470. Active users remained stable, averaging around 2.3K to 3K throughout the quarter.

MadMuscles: Workouts & Diet showed a steady increase in weekly revenue, starting from $17 and reaching up to $682 by the end of December. Downloads fluctuated between 150 and 400, while active users remained relatively stable at approximately 4.2K to 4.6K.

For more detailed insights and data, visit Sensor Tower.